Economics of Strategy
Author: David Besanko , David Dranove , Scott Schaefer , Mark Shanley Hardcover: 560 pages
Publisher: Wiley; 6 edition (September 4, 2012)
Language: English
ISBN-10: 111827363X
ISBN-13: 978-1118273630
Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style.
The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.
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