일상Lifestyle

‘Gangnam Style’ boosts South Korean brand

Retireconomist 2012. 12. 7. 23:40
 With more than 400 million viewers on YouTube, South Korean rapper PSY's "Gangnam Style" music video has become an internet hit and made Seoul's trendy Gangnam neighbourhood a household name. The FT's Simon Mundy examines the growth in South Korean cultural exports and talks to some of the country's leading film and TV producers.  (5m 9sec)